Company History

J. Spargo & Associates, Inc. (JS&A) was founded in 1973 by John W. Spargo.  When established, the primary focus of the organization was tradeshow sales and management. In the early 1980s, JS&A began a carefully orchestrated expansion program to diversify its customer base. The expansion program included the addition of other complementary services including housing, registration, meeting logistics and exhibitor lead management services. By the mid 1990s, the company employed 75 employees and had diversified its customer base. Today JS&A employs 140 full time professionals, servicing nearly 100 events annually. JS&A remains a privately owned company providing services to more than 50 different association and corporate customers.

JS&A provides superior customer service and utilizes the most advanced technologies available in the industry. Technologies employed by JS&A include the enterprise version of A2Z (Exposition Management Software) and proprietary software designed exclusively for JS&A use. The JS&A Registration and Housing System combines secure e-commerce solutions, advanced data management features and robust marketing and reporting tools.

JS&A offers a complete menu of convention and trade show services:

  • Housing
  • Registration
  • Exhibitor Lead Retrieval
  • Exhibit Space Sales and Marketing
  • Meeting and Special Event Management
  • Message Centers
  • Product Locators
  • Abstract Management
  • Registrant Itinerary Planners
  • CME/CEU Credit; Collection, Reporting and Certificate Production
  • Exhibit Floor Management
  • Event Website Design and Hosting Services

Management Philosophy

Our philosophy is that each event is unique, requiring the delivery of flexible systems and experienced staff. Our continued success is rooted in our ability to understand the requirements of our clients and deliver results that exceed their expectations. Company growth is carefully paced to ensure the highest level of service to our existing and new customers. All potential new business is examined carefully to determine if our experience and set of services meet the needs of the customer and if our show schedule allows us to commit resources to the project. We seek customers interested in partnership based relationships. Our goal is to become an extension of the client's staff.

Financial investments in the company are targeted at the purchase and in-house development of new technologies that streamline operations and/or provide benefits to our customers and their attendees/exhibitors. Funding for technological advancements is a major portion of our annual operating budget. Additional investments are made for staff training and continued education. Course study is fully funded by JS&A for employees seeking their CMP, CAE, CEM and other industry accreditation programs. Our systems constantly evolve to meet the needs of the end users (exhibitors, attendees and client personnel). Exhibitors, clients and attendees are recruited to test new systems before launch and provide critical user feedback. This has resulted in a suite of online tools that truly benefit our customers.